Gold: $1,309.700.80 Silver: $17.170.03

Privacy Policy

Heartland’s Commitment to Your Privacy

Heartland Precious Metals is deeply committed to respecting and protecting your privacy and security rights and the information you share with us. Heartland commits to fair information practices and to the protection of your privacy as you visit and use the Website. Here, we explain what we do with your information and what you can expect from us. Heartland provides transparency, accountability and empowerment to you in the management and use of your personal information. If you have questions or complaints regarding our Privacy Policy or practices, please contact us at via e-mail at [email protected]. You may also obtain support by calling (877) 360-3945.

All personal information held or collected by Heartland is protected under applicable United States Federal Statutes and the laws of the sovereign States. Your personal information disclosed to Heartland is for the purposes of maintaining your account with Heartland. We know that the security of your personal information is paramount to gaining and maintaining your trust.

Heartland collects some information that may be personal (i.e., information that identifies an individual either alone or in combination with other data). Heartland also collects non-personal information that does not, on its own, identify an individual person. When non-personal information is combined with other information so that it does identify an individual person, we treat that combination as personally identifiable information. Heartland commits to and respects your privacy. Heartland never provides — under any circumstance — any personally identifiable information regarding its customers to any third party. Any information you give us is held with the utmost care and security, and will not be used in ways to which you have not consented. Heartland complies with the California Shine the Light Law and does not share your personal information with third parties for their own marketing use without your permission.

Heartland ensures compliance with the Children’s Online Privacy Protection Act of the United States of America where it applies to our information protection activities. We will not knowingly collect personal information from children under the age of thirteen (13) and, if we learn that we have inadvertently collected such personal information without proper consent, we will immediately delete that data from our database.

When Heartland provides services, we automatically place you on our list to receive e-mail regarding updates about special offers, new products, and new services. If you do not wish to receive e-mail updates, please send an e-mail to [email protected] and type “remove” in the subject line.

Heartland Secures Your Private Information

Heartland will not collect any personal information from you except when specifically and knowingly provided by you to create an account and perform transactions with Heartland, or when required by law (for example, the Proceeds of Crime (Money Laundering) and Terrorist Financing Act, the Bank Secrecy Act and the Patriot Act). Heartland may disclose personal information to those who help it provide products and services, including those who perform technical, administrative and data processing tasks such as hosting, fulfillment, and data storage and security. These service providers are prohibited from using this personal information for any other purpose.

Heartland will not otherwise disclose your personal information to law enforcement, other government officials, or other third-parties without a subpoena, court order or substantially similar legal procedure, except when we believe in good faith that the disclosure of information is necessary to prevent imminent physical harm or financial loss, to report suspected illegal activity, or as required by law.

Heartland may share non-personal aggregate, or summary, information regarding its customers with partners or other third parties, but Heartland does not sell or share any information at the individual customer level. Your IP address is maintained for administrative and technical purposes only.

What Heartland Needs to Better Serve You:

Heartland collects personal information to enable us to securely complete your orders and to allow Heartland to contact you should there be a problem with the account opening process or with a specific transaction. This is the minimum we need to serve you to the best of our ability. Examples of personal information that you voluntarily provide include:

  • Name
  • City, state and zip code
  • Email address
  • Telephone number
  • Company name
  • Payment information
  • Shipping, billing and other information provided in connection with the purchase or shipment of Heartland products
  • Information about transactions with Heartland, such as purchase history
  • Any correspondence sent to us

Please note that failure to provide any of the required information may cause a delay in the approval process or result in rejection of a Customer’s account application.

In providing Heartland with your personal information, you consent to the transfer and storage of such information on our servers. You agree that we may use your personal information to:

  • Collect and process payments and complete transactions
  • Provide the products, services and customer support you request
  • Resolve any concerns or disputes
  • Troubleshoot problems
  • Prevent potentially prohibited or illegal activities
  • Enforce our Terms and Conditions
  • Customize, measure and improve our services and content
  • Inform you about our products, services, updates and promotional offers

Heartland may also collect the following information from your web browser:

  • Details about your computer, device, application and network (including IP address, browser characteristics, device ID and characteristics, device operating system information and system language preferences)
  • Activities on our website and usage patterns
  • Referring URLs, dates and times of website visits, and clickstream data such as information commonly recorded in web server logs
  • Details about Internet or network usage (such as the URLs or domain names of websites you visit, information about applications that attempt to access your network, or traffic data)
  • Data about files and communications, such as potential malware or spam

Heartland Empowers Your Control of Our Communications with You:

Heartland wants you to control the communications directed to you:

  • You control any communication from Heartland such as email newsletters announcing specials or new features.
  • You control any communication from third-party companies who offer a product or service that may be of value to you.
  • Heartland’s Opt-out features are conveniently provided for you during check-out , in the footer of marketing email communications, or by contacting [email protected]
  • You can stop receiving any messages sent by Heartland by either calling us at (877) 360-3945 or by sending an email to [email protected] with the word “remove” as the subject header.

You can delete or deactivate your Heartland account at any time by emailing [email protected]. When you delete your account, your personal information is removed from our database, unless we are required to save the data by applicable law, to prevent fraud, resolve disputes, troubleshoot problems, assist with investigations and/or enforce our Terms and Conditions.

Heartland Use of Software Tracking

Heartland may use “cookies” or “clear gifs” to improve our services and measure the effectiveness of certain communications and marketing.

Cookies are small data file that certain Web sites write to your hard drive when you visit them. Cookies usually contain information such as a user ID that the site uses to track the pages on a given site a customer visits. The only personal information a cookie can contain is information the customer voluntarily provides. Cookies do not read data off your hard disk or read cookie files created by other sites. You can refuse cookies by turning them off in your browser and you do not need to have cookies turned on to use any Heartland site; however, “Cookies” may be required to allow you to use certain features of the website.

Heartland uses “Cookies” to customize your experience on the website to your interests, to ensure that you do not repeatedly see content or informational messages that may be of no interest to you, and to store your password so you do not have to re-enter it each time you visit the website. Heartland uses cookies to enable you to retrieve fresh quotes or place additional orders without having to re-enter your name and shipping information each time. Credit card information is not stored in Heartland cookies and must be re-entered when it is needed.

Heartland may also utilize a software technology called “clear gifs” (a.k.a. Web Beacons), that manage content on our site by informing us what content is effective. These tiny graphics possess a unique identifier, similar in function to “Cookies,” and are used to track the online movements of users. In contrast to “Cookies,” which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customer’s personal information. Rather, we may use clear gifs in our HTML-based emails to let us know which emails have been opened by recipients.

Heartland uses analytics solutions including Google Analytics to collect anonymous data about your interactions with our website. The information gathered allows us to improve our website and your customer experience. You can opt-out of allowing Heartland to collect this information via Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.

IF YOU DO NOT WISH TO HAVE “COOKIES” PLACED ON YOUR COMPUTER, YOU SHOULD ADJUST THE CORRESPONDING SETTING IN YOUR BROWSER TO REFUSE “COOKIES” BEFORE ACCESSING THE WEBSITE, WITH THE UNDERSTANDING THAT CERTAIN OF THE SERVICES AND CERTAIN FEATURES OF THE WEBSITE MAY NOT FUNCTION PROPERLY WITHOUT THE AID OF “COOKIES.” IF YOU REFUSE “COOKIES,” SOME OF HEARTLAND’S WEB SITE FEATURES WILL BE DISABLED OR NOT FUNCTION PROPERLY, AND YOU WILL ASSUME ALL RESPONSIBILITY FOR ANY RESULTING LOSS OF FUNCTIONALITY.

Heartland’s Commitment to Security

To protect you, Heartland complies with the highest security measures against theft, loss, and corruption, and against the misuse and alteration of any Customer data stored on our servers. Heartland uses only the highest industry standard secure server (SSL) for transferring information across the internet. All Heartland employees are aware of our security policies. Customer information is made available only to selected employees who require the information to process orders.

Heartland complies with payment card industry data security standards that require merchants to implement security measures for credit card information. Heartland is a verified Authorize.Net eCommerce payment gateway merchant, signifying the highest level of credit card transaction processing security, customer information safeguards and fraud prevention. We never have access to your credit card information, as it is processed securely by Authorize.net following the most stringent PCI-compliant standards. This ensures in the extremely unlikely case the Heartland servers are compromised, your financial details would not be accessible, since no personal financial data, credit card information or other data is ever saved on Heartland’s servers

Heartland implemented and maintains generally accepted industry standards to protect against the unauthorized access, use, modification, destruction or disclosure of your personal information both during transmission and once we receive it. The security of your personal information is important to us. When you enter sensitive information during the registration process, we encrypt that information using state-of-the-art technology. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Your Heartland account and profile and the information contained therein are password protected. However, protect yourself by not accessing your account via a public or unsecured computer terminal or by not sharing your account username and password (“Electronic Identification Information”). Heartland cannot guarantee the security of account data under those circumstances. It is the Customer’s obligation to ensure that its Electronic Identification Information is kept secret and secure. Heartland assumes no liability the abuse of login data and passwords used.

Heartland Wants to Keep You Informed

Heartland wants your personal information to be complete and accurate. By using the website, you represent and warrant that all information you provide on any registration form or otherwise in connection with your use of the website will be complete and accurate, and that you will update that information as necessary to maintain its completeness and accuracy. To confirm the completeness and accuracy of, or make changes to, your personal information, please contact us.

Heartland may update this Privacy Policy at any time by posting additions or modifications on the website. If at any point we decide to use personal information in a manner materially different from that stated at the time it was collected, we will notify users by email or via a prominent notice on our website, and where necessary we will seek the prior consent of our users.

Your Pledge to Heartland

You expressly consent to Heartland’s processing of information as described in this Privacy Policy when you use or interact with the website, provide information to us through our website, purchase our products or assent to our Terms and Conditions. In addition, when you use or interact with the website, you specifically consent to our collection of personal information through our website.

BY USING THE WEBSITE, YOU REPRESENT AND WARRANT THAT YOU HAVE READ AND UNDERSTAND, AND AGREE TO THE TERMS OF THIS PRIVACY POLICY. IF YOU DO NOT UNDERSTAND OR DO NOT AGREE TO BE BOUND BY THIS PRIVACY POLICY, YOU MUST IMMEDIATELY LEAVE THE WEBSITE.

Heartland Wants to Know of Your Concerns

If you have any questions about this privacy statement, the practices of this site, or your dealings with Heartland, you can contact us directly. Please contact our Compliance Officer at 307 E. Danforth, Suite 150, Edmond, OK 74034. Additionally, you may contact your state or local consumer protection office or the Better Business Bureau.

Heartland Precious Metals